Gogosha Silver Lake

Gogosha Optique – home of Julia Gogosha the coquettishly fascistic ‘eyewear nazi’

Unless you live in a cave — and eco-tastic kudos if you do — you’ve probably seen Seinfeld or heard the term ‘Soup Nazi’ — well if you’ve ever visited Gogosha Optique when visionary owner Julia Gogosha is around, you have more than likely been party to her impassioned tirades on all subjects optical …

… you can alternatively think of it as a master class in the zen of optical enlightenment… in the end it’s all about passion and that’s why people come from far and wide to experience the unparalleled service and expertise that sets Gogosha Optique apart from all those ‘other’ glasses shops.

– classic four eyed fascist outbursts from our uber-passionate eyewear nazi… always uttered with optical infused love and a smile…

“I carry collections that I love, that I wear everyday, created by designers with extreme passion and vision, hand crafted from the finest materials… if that doesn’t interest you then sorry, you may be in the wrong place ”

“You either get it or you don’t, if you don’t … well let me show you why you don’t until you do, you’ll thank me when people are bumping into lamp posts because you look so amazing”

“We are all striving to be individuals, correct? And you’d hate it if people labeled or pigeon holed you? … And yet you’re willing to present yourself to the world with superfluous labels and logos emblazoned on your temples… what’s that all about ? No, I’d really like to know.”

“Hmmm maybe your glasses wouldn’t be so mangled if you took them off with TWO HANDS like we showed you”

“How do you clean your glasses?… Always wet, never dry, I just run mine under the faucet of a morning after I brush my teeth, it’s that simple”

“Just like David Blaine, the cleaning cloth’s aren’t magic… just like your glasses they get dirty and if you don’t clean the cleaning cloths… well you get the idea… SO THROWN THEM IN THE WASH ONCE IN A WHILE!”

“So you’re willing to spend unearthly amounts of money on the things you put on your feet to walk around in, but your face, the thing that truly sets you apart from everyone else… that’s not so important?”